Integrating A New Warehouse

Integrating A New Warehouse

In the summer of 2021, we moved our operations to a larger warehouse that offers storage for up to 3000 pallets at a time, before being packaged for dispatch. It’s been a huge but exciting adjustment.

Bigger Warehouse, Bigger Ambitions

White Horse Energy has developed into a significant nationwide e-commerce business since its establishment in 2009. When the business began, our team and range of products were small, with a handful of products (wood pellets, Ash and Birch). Now, we’ve added to our product range, with more firewood types and more fire-lighting accessories. Our warehouse operations have grown with our ambitions, as demand has increased. White Horse Energy now has a larger supply chain team and a UK customer base reliant on a steady supply, so we needed to find a larger warehouse to match our expansion.

Precise Picking & Packing

Amending our operations for clearer logistics has been a key part of improving our services. The new sophisticated warehouse system has allowed for more precision in picking orders and improved dispatch times. Crates are given a unique barcode on arrival, which means that each crate is allotted to a specific order which allows for more accurate and visible tracking for the customer.  With this, we can select and dispatch items at a larger rate with minimal delays, just in time for the colder weather.  


Quality assurance checks can be carried out for larger batches at a time before they are sent to the depots. While we make sure to check the firewood before it reaches our warehouse too, this adds an extra layer of guaranteed quality when completing orders and ensures fewer orders return to the warehouse. 

Efficient Operations

 We now have nine loading bays instead of two, cutting down unloading time from 1.5 hours to 20 minutes. The extra space has been necessary for handling bulk orders. Even with the challenges of HGV driver shortages and scarcity of containers at the start of the wood-burning season, White Horse Energy has been able to overcome disruptions more quickly.  

Winter Ready Supply

Having worked hard to build stock for the next coming season, we’re going into a busy period with a good supply forecast. Being able to build up a surplus has given us a head start to keep the availability of our fuel consistent, with more products to fulfil more orders. This has also been beneficial for pellet production too, as this warehouse is closer to our UK bagging plant for wood pellets, reducing the amount of transport and labour hours needed and making pellets readily available. We’re confident that this investment will lead to an enhanced customer experience 

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